The Ocean SME Support Fund is an initiative to support and help the hardest-hit sectors and SMEs in these extreme times. For that purpose, we set up a fund with a media value of more than 10 million euros gross, which can be used by affected enterprises in April and May of this year.
Ocean SME Support Fund
April & May
throughout the Netherlands
Reaching your target audience
The direct and indirect consequences of the measures taken by the government have major and visible effects for everyone. Planes are grounded, offices are abandoned, restaurants and museums are closed, shops are empty and the service sector is seeing a rapid decline in work.
The consequences are also visible in the streets. Ocean’s live measurements on motorways and shopping areas show a drop of over 30% from the normal reach. But that still leaves 70% of the reach, millions of contacts per day that can be used to really support enterprises.
What can we do
Because at Ocean, we know enterprises want to advertise, but the current situation has put a stop to it. We want to get things going again through the Ocean SME Support Fund. This way, we hope to keep the economy going a little bit or to get it going again with our national digital screens.
The Ocean SME Support Fund is only open to SMEs and they must register as a collective;
- The enterprises have demonstrably suffered damage due to the consequences of the Corona virus;
- The enterprises are open for business or may open for business in the short term;
- The digital campaigns will be placed in April and May 2020.
Many have preceded you! More than 100 SMEs and trade associations have currently registered to make use of the Ocean SME Support Fund. There is still space on our digital screens and billboards, so don’t wait and sign up via firstname.lastname@example.org!
“The aim of the Ocean SME Support Fund is to keep the economy running or to get it going again. And businesses respond to it very well and make grateful use of it. From the Horeca Nederland (Dutch trade association for the hotel and catering industry) to Fonds Gehandicaptensport (a fund for disabled sports). From Madurodam to the Mauritshuis. From a franchise of local chip shops to a group of social enterprises. From the VEA (advertising agencies) to Retail Netherlands. First of all, we hope to set a good example, that more enterprises will realise we can and should help each other. And second, that the enterprises we help now become ambassadors to spread this story.”