Amsterdam January 2021 – Ocean Outdoor once again wants to encourage retailers during this difficult period. After the SME Support Fund in 2020, Ocean will immediately launch the Click&Collect campaign.
Gradually, there is light at the end of the tunnel. The recent press conference finally gives retailers the opportunity to slowly reopen their stores. Based on the Click&Collect idea, retailers can finally open their doors under strict conditions from 10 February so customers can collect their orders. It is important that all consumers know which retail chains are open to Click&Collect.
Ocean is therefore starting a large Click&Collect campaign on its screens, whereby retailers can connect to the campaign with their logo. Ocean sets up 30 large-format digital screens throughout the Netherlands, both along motorways and in city centres, on a daily basis. A retailer that links its logo to the Click&Collect campaign thus reaches almost 100,000 consumers every day.
Xavier Tilman, Managing Director Ocean Outdoor: “The end of the crisis is in sight and Ocean would like to contribute to the recovery of the physical retail sector in particular, which has been hit very hard. In the coming weeks we will therefore connect retail brands to our nationwide network with the Click&Collect campaign. Everyone will then know which physical stores are open for Click&Collect. Let this be the first step in restoring our beautiful shopping streets.”
Blokker, BCC and Bellamy Gallery have already committed themselves to the Click&Collect campaign from the start.
Read more about the conditions and specifications here (only available in Dutch)
impression film Click&Collect campaign
For questions, please contact
Marlies Smits: marlies.smits@oceanoutdoor.nl of +316 1076 6161.
Ocean Outdoor Nederland
Ocean Outdoor Nederland is the market leader in Digital-Out-of-Home (read: DOOH), the fast-growing specialisation within Out-of-Home. With a national network of 164 locations and 286 screens along motorways and in the cities, we reach millions of people each day.
Ocean Outdoor Nederland attaches great importance to quality and innovation. That is why we continuously invest in the latest DOOH technology and research opportunities for advertisers, media agencies and contracting authorities.
Ocean Outdoor Nederland is part of Ocean Outdoor Limited with offices in the United Kingdom, Sweden, Finland, Denmark and Germany.