Digital cities for digital citizens

The wide spread use and adoption of tech and digital services
are transforming how we communicate, engage, work and live.

Cities are evolving into digital hubs, using data and technology to improve the lives of their citizens.

From paying council tax online to sharing community-based events through mobile geo-targeting, Digital Cities are connected to the internet and are equipped with tech platforms for information and communications distribution and management.

While city residents – exposed to a plethora of digital and tech services – are morphing into Digital Citizens.

This exchange of data between Digital Cities and Digital Citizens has driven a connection and engagement with the places that they live, work and play in, and Ocean’s premium, full motion DOOH screens help facilitate these Digital Cities for Digital Citizens.

Operational in all of the Netherlands, including the Randstad and regional hubs we facilitate 148 locations with 265 screens, reaching millions of people every day.

To reach out to your audience we have created a premium package including high impact screens right in the heart of your target audiences!

  • Eindhoven Brainport
  • Twente Technical University Campus
  • Delft Technical University Campus
  • Groningen University Centre
  • Amsterdam City Centre
  • Rotterdam City Centre
  • Utrecht City Centre

 

Digital Citizens

Are heavy users of technology – actively in the market for new tech and keen to purchase products new to market
Spend more than 15 hours per week out of home
Light TV viewers (watching less than 3 hours per day) but heavy DOOH consumers (exposed to small or large digital formats more than once a day).
55% are aged 18-44 and 29% are AB
City Sophisticates Index 156 versus NL Average
Career Climbers Index 133 vs NL average
University Educated

Digital Citizens packages

Digital Citizen packages

The Digital Citizen package is available in the following packages, but please feel free to reach out if it doesn’t entirely meet your goals. We’re open to further customize campaigns.

More information

For further information please contact Joost Hultink.

Joost Hultink
Senior Account Manager
Joost Hultink

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